Sources and credits

Provenance

Where each part came from

• The company description — the LinkedIn company page, read 27 October 2026: “a market research technology firm … creates technologies that maximize the efficiency and effectiveness of gathering data and intelligence from consumer markets.”
• The New Orleans and New York addresses — the same LinkedIn page, which lists both offices; the 2010 site gave Suite 301 c/o LaunchPad.
• “A holding company that primarily invests in market research technology firms” — the archived 2017 home page.
• The launch message and the Federated Sample description — the archived 2010 home page, verbatim.
• The CEO letter — the archived News page, May 2010, verbatim and in full.
• The three biographies — the archived “Our Management Team” page, verbatim.
• Office phone and fax — the archived Contact page and News page.
• The colours, the type and the layout — the site’s own css/main.css, recovered whole: slate #4e585c, masthead #2b373b, accent #39c9ff, Georgia for everything.
• The logo, the mark, the portraits, the signature, the flourishes — the site’s own img/ files, recovered from the archive.
• Events after 2010 — Louisiana Economic Development’s July 2014 profile of Federated Sample (seed round, hires, 200 partners in 65 countries, 50 employees) and TechCrunch, 10 April 2017 (the $60M round and the Lucid rebrand).
• Jackson Square and Magazine Street photographs — Wikimedia Commons: an 1858 engraving (public domain) and Magazine Street (CC BY-SA 4.0). The Midtown photograph is CC BY-SA 4.0.

Design

Restored, with three deliberate departures

The original stylesheet survived, so this rebuild follows it: the sky-blue rule across the top, the dark masthead with the logo on the right, the dotted content box, the blue gradient cards, the black footer with a flourish, and Georgia throughout.

• Responsive. The original was a fixed 960-pixel grid. This one collapses to one column on a phone.
• Link text is darker. The original coloured links #39c9ff, which is a 1.9:1 contrast ratio on white — unreadable for many people. Links here are #0a6d94; the sky blue is kept for rules, headings and cards.
• Looser spacing. The original set body text at 14 pixels with tight leading, which was normal in 2010 and is not now.
• The slate surround is gone. The original put a fixed 960-pixel white box on a #4e585c page, so the screen had grey bands down both sides. This rebuild runs white edge to edge and centres the content, which at 1120 pixels is slightly wider than the original’s 960.

Everything else — palette, typeface, logo, imagery, tone — is the company’s own.